Carhartt Microsite

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We partnered with Team Detroit to create the Interactive portion of Carhartt's first integrated national campaign. We designed and developed a site to expand on the experience of the broadcast spot. Part of the enhanced online experience is a sweepstakes component. Carhartt fanatics can submit their favorite Carhartt product story and are entered to win free gear.

We also designed and developed Rich Media ads for online media placement to drive traffic to the online experience.

view the site

read the brandweek article on the campaign

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